MDP on Marketing Strategy

A power-packed educational session was conducted by Dr. R Gopal, Director HOD and Former Dean of DY Patil Deemed to be University, School of Management, Belapur on Sunday, 17th June 2018. About 20 participants from various established corporate houses, entrepreneurs, and students were enlightened in this session.


The session covered numerous aspects like Introduction to Marketing Strategy, Basis for developing Marketing Strategies, Innovation and Sustainable competitive advantage, Tools for developing Strategies for success in marketing place, Implementation of strategies. 

Dr. Pradeepkant Dube, Deputy General Manager at Reliance Communications stated the need for such strategists at various organizations across industries in India. The various case studies discussed during the sessions can be utilized in the corporate life of every participant. 



Dr. V. k Shetty, Chairman of Vishal Plastics expressed his view’s that the tools and strategies covered during the session can be availed for the operational activities of the Organisation. In addition to this Dr. Sarika Gupta the MD of AEHI hospital, Navi Mumbai highlighted that the session added value to her experience and knowledge. The day ended with a certificate distribution ceremony for all the enlightened participants with a view of meeting soon for another power-packed session in the days to come.

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